“Burger King is airing a commercial that uses profanity to advertise its Impossible Whopper — a burger made from plants instead of beef,” the group’s website reads. “The language in the commercial is offensive, and it’s sad that this once family restaurant has made yet another deliberate decision to produce a controversial advertisement instead of a wholesome one.”
The group, which is a division of the American Household Affiliation, referred to as out a industrial that paperwork the reactions of style exams of the now-popular meatless burger.
One man, utterly surprised by the Unattainable Whopper’s tastiness says: “Damn, that’s good.”
Apparently using the “D-word” went too far for One Million Mothers.
“One Million Moms finds this highly inappropriate. When responding to the taste test, he didn’t have to curse,” the group stated. “Or if, in fact, it was a real and unscripted interview in which the man was not an actor, then Burger King could have simply chosen to edit the profanity out of the commercial.”
The group referred to as the advert “irresponsible and tasteless.”
“It is extremely destructive and damaging to impressionable children viewing the commercial. We all know children repeat what they hear,” they continued.
One Million Mothers referred to as for the general public to signal a petition urging Burger King to cancel the industrial, “or at the very least, edit out the cuss word immediately.”
This isn’t the primary time the group, which claims its mission is to “stop the exploitation of our children,” has used its platform to name out a industrial it doesn’t agree with.
Final month, the group prompted the Hallmark Channel to initially pull a Zola industrial that includes two brides kissing throughout a same-sex marriage ceremony ceremony.
“Now, parents can no longer trust Hallmark because Hallmark is no longer allowing parents to be the primary educators when it comes to sex and sexual morality,” One Million Mothers stated on the time.
Hallmark later introduced that it determined to tug the industrial simply days after the petition was launched. After public backlash, nevertheless, the community reversed its resolution and reinstated the same-sex marriage commercials.